Demand Planning for Retail Channels: Bottom-Up Method
Aaron Ethridge
Last Update 9 dagen geleden
Bottom-up forecasting is ideal for detailed and accurate retail demand planning. It allows you to forecast demand based on store count, shelf facings, and sales velocity.
Follow these steps to set up your bottom-up retail forecasts in Planster:
From the left-side menu, click on Demand Plan.
Select Retail from the available options.
Choose your retailer from the list.
Add or select the product(s) you want to forecast.
Enter the total number of stores (active doors) carrying your product.
If the store count will change in future periods, set different store counts for those specific weeks.
Enter the number of shelf facings allocated to your product in each store.
Adjust facings if shelf space varies by store or future promotions.
Enter the expected weekly sales velocity (units sold per facing, per week).
Update velocity to account for seasonal changes or promotional activities.
Review your forecasted sales by period, automatically calculated based on store count, shelf facings, and velocity.
Make adjustments as needed to reflect market knowledge or promotional impacts.
Once satisfied, confirm and publish your demand plan.
Your forecasts are now ready to inform your inventory purchase recommendations.
Regularly review and update your store count, shelf facings, and sales velocity to maintain accuracy.
Consider historical performance and retail partner insights when making adjustments.
Need Assistance?
Our support team is available to help with questions or guidance on refining your retail bottom-up forecasts. Contact us anytime!